Planet Fitness opens new location in Bayamón

Planet Fitness recently opened a new location in Bayamón Oeste, its third location in Puerto Rico. The new club evidences the local success of the concept of fitness offered by the company. The two other Planet Fitness locations in Puerto Rico are in Carolina (Escorial) and San Juan (Ciudadela), and have been open since September 2011 and June 2012, respectively.

Planet Fitness differentiates itself from other gyms by offering extremely low prices (just $10 a month) yet giving additional value to its members. The brand is able to provide extremely affordable prices by offering brand name equipment, unlimited fitness training, full size locker rooms, flat screen TVs and more, which cater to occasional or first-time gym users, rather than high end amenities such as pools and juice bars that typically drive up membership fees. Most importantly, Planet Fitness prides itself on providing a non-intimidating environment where everyone can feel comfortable.

"As the fastest-growing franchisor and operator of full-size fitness clubs in the U.S., we are thrilled that our third location is open in Puerto Rico," said Planet Fitness Chief Executive Officer, Chris Rondeau. "We're excited about the overwhelmingly positive response our brand has received in the market, and we look forward to continuing to exceed our members' expectations in the U.S. and beyond."

In addition to the $10 per month membership, Planet Fitness also offers the PF Black™ Card membership. For $19.99 a month, this premium membership includes access to nearly all 700 clubs in the Planet Fitness chain, as well as unlimited tanning, use of massage chairs, Hydro-massage beds and Total Body enhancement bed, 50 percent off all cooler drinks, and the opportunity to bring a guest every day at no additional charge.

Planet Fitness memberships also include a variety of other benefits, including membership appreciation gestures such as free pizza on the first Monday of every month, and free bagels on the second Tuesday of every month, while supplies last.

"Puerto Rico has embraced Planet Fitness with open arms," said Richard Sciacca, Puerto Rico Planet Fitness franchise owner. "With this new location in Bayamon Oeste, we're able to offer even more communities an affordable, high quality, judgement free fitness experience."

The company has nearly 700 locations.